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Should You Use WordPress To Build Your Website?

Many business owners often don’t know the first thing about building a website, but they know they have to do it to keep up with the competition. Whether you want to build a website on your own or have someone else do it for you, WordPress is a popular option you likely won’t regret choosing.

From the ease of use to the customization options and flexibility, WordPress puts you in control of your website. But even then, you can work with managed WordPress hosting companies to maintain and operate your website for you if it’s not something you want to do alone or in-house. We’ve taken a look at many different reasons why you should consider using WordPress to build your website.

WordPress Is Free To Use

For new business owners, costs are always at the top of the mind. The great thing about WordPress is you can build a professional-looking website completely free. It’s an open-source project that has existed for nearly two decades and has helped countless business owners have a solid online presence. The one thing you’ll need to consider is whether you want to learn how to host your website or if you want to outsource WordPress hosting. There are plenty of WordPress hosting services you can find with different price points based on the level of service you want them to provide. You can always start creating your website and then if you realize you don’t have as much time on your hands as you would like, you can hire WordPress hosting services at that point to take over.

The Learning Curve Isn’t Steep

While there are plenty of things you can learn about WordPress, just about anyone can learn them with some time and effort. The interface is clean and easy to follow so you could sit down one day and become accustomed to the interface just by clicking around. There are also plenty of video tutorials and written instructions online you can access to help you design your website.

One of the most valuable WordPress resources is the large community it has. No matter what question you have about WordPress, chances are someone else has had the same question and it has already been answered. You can browse through the community forums to get some ideas on how to design your website and learn so much about how to navigate WordPress at the same time.

Create Virtually Any Type Of Website With WordPress

WordPress was originally designed to be a place where people could post their blogs. It has evolved significantly since then and now you can create virtually any type of website you want. It’s still very popular for blogging, but it’s also able to work well as a forum website, business website, e-commerce website, membership sites, and much more. WooCommerce is a WordPress plugin every website owner should look into. Using WooCommerce is one of the simplest and most popular ways people can transform a basic website into a comprehensive online store. By learning a little about what WooCommerce has to offer, you can decide what type of website you want to have and turn your vision into a reality.

Include Multiple Types Of Media

Regardless of the type of website you’re trying to create, media will likely play a significant role. A website full of nothing but text won’t keep your audience engaged and you’ll have a hard time attracting new visitors. Another great aspect about WordPress is that it supports many different types of media to customize your website how you want. Whether posting informational videos, creative images, embedding documents, or audio recordings, you can accomplish them all with WordPress. Images and other media types are easy to include and move around exactly where you want them to be so you can create the exact website you want.

Customize Your Website With Numerous WordPress Plugins And Themes

A major part of WordPress you need to learn about is the available WordPress plugins and themes. In most cases, WordPress themes provide a foundation for a website owner and gives them a starting point for building their site as large as they want to. You can make tweaks to personalize the WordPress themes you choose, but a lot of the work is already done for you.

As your WordPress expertise evolves, or if you simply want to change some things on your website, you can explore various WordPress plugins. Your customers might want to see different things on your website, like a membership section, a forum, or other types of interactive media. This is when you can explore the various WordPress plugins to download and include exactly what you need on your website.

Managing Your WordPress Website Is Simple

Owning and operating a website can be intimidating for business owners who have never done it before. Everything from making sure the website loads correctly to updating security settings and everything in between can take some time to stay on top of. Luckily, it’s easy to manage your WordPress website if you want to learn how to do it on your own. However, most business owners choose to hire a WordPress hosting service to handle it for them. Some of the main things you have to manage on your WordPress website include:

  • Running frequent security checks
  • Confirming the server is up and running
  • Backing up your data and files
  • Updating WordPress themes and plugins
  • Testing links to ensure none are broken
  • Making general improvements in SEO, speed, and functionality

Managing a WordPress website is possible but not always easy to do with the other responsibilities you have as a business owner. Finding a great WordPress hosting service can ease your mind and ensure your website stays operating at a high level all the time.

SEO Is Made Simple

Search Engine Optimization (SEO) can be challenging in many ways. Another great benefit to using WordPress is it has many SEO characteristics built into the platform. Meta descriptions and title tags are important to have, and WordPress creates them for you on every page you have. If you’re not concerned with having a website that ranks at the top of every Google search ranking, then using the built-in WordPress SEO features is all you need.

However, multiple WordPress plugins can help take your SEO game to the next level. Some WordPress plugins will analyze your target keyword and show you how effectively it is being used. It evaluates keyword density, locations, titles, and everything else pertaining to SEO on any given page. The more your WordPress expertise evolves, the more attention you can focus on SEO.

You Control Every Aspect Of Your Website

The open-source aspect of WordPress means you have total control over your website. When you choose a non-open-source platform, you won’t have the flexibility to choose different themes or plugins and are at the mercy of what the platform offers. Even if you decide not to manage your WordPress website, you’ll still have the final say in what should be done to it and can make improvements at any time. Businesses evolve over time, so the ability to make quick changes to your website to satisfy your customers’ needs is important and should not be overlooked.

WebNet Marketing Studio is here to help you with all aspects of your WordPress website. We can help you decide on the various WordPress themes you want to incorporate and discuss some of the most valuable plugins to use. Our goal is to help make your vision become a reality when it comes to your website and we will make as many tweaks and adjustments as necessary to accomplish it. We can also assist with content creation and ensuring your SEO is good enough to put your website high in the search engine rankings.

No matter where you are in the process of designing and building your website, we are happy to help. Building and managing a website can be intimidating when you do it on your own, and it’s our goal to give you some comfort and peace of mind. Be sure to contact us today to learn more about our services and how we can help you take your business website to the next level.

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